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Watch our Leadership Insight videos from Harvard Business Publishing

Watch "Writing as a Leadership Tool" hosted by Best Practice Institute

Watch "The Results Are In: At AT&T Clear Writing Has Clear Payoffs"
Read our Blog

Articles & Insights

CASE STUDY: "How a Global Telecom Company Built Written Communications AND Achieved Measurable Bottom-Line Results"

Download now!...

"Your Virtual Brand"
Our recently published article explains that taking charge of how you speak, write, and represent yourself increases your brand's impact. Read more...


NEW Online Open Seminar: Creating Powerful Presentations - February 7 & 8

We've made our highly-rated workshop on planning, writing, and designing winning presentations available to individuals and small groups from companies worldwide.

See more information on schedule and cost

What outcomes can you expect?
This advanced workshop helps presenters plan, write, and design a powerful, persuasive message and materials to support stand-up or tabletop presentations. Learners practice our audience-centered writing process as they

  • plan presentation strategy using the Presentations Focus SheetTM
  • generate and assemble content productively before drafting
  • create a team or solo presentation with a unified message and stand-alone handouts
  • decide what information goes on slides or handouts
  • use planning tools to delegate assignments and coach others effectively.

(The workshop does not cover delivery skills, such as confidence or speaking techniques.)

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Business writing solutions that create a clear advantage

Based on the best-selling book Write to the Top®: Writing for Corporate Success, our in-person and online writing workshops set new standards for quality writing. Graduates immediately apply their updated skills to

  • combat inbox and e-mail overload
  • sell ideas and services effectively: corporate messages are more compelling
  • improve their images as clear and strategic communicators
  • express customer focus in every document.  
View a 5-minute on-demand presentation hosted by Brainshark to learn more: 
https://www.brainshark.com/fbm/clear-writing
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Join us for our next online monthly Executive Overview

"The Reader-Centered Business Writing class was excellent. It was
the first WebEx class that I felt achieved its objectives. The Six Steps
are simple yet powerful; they will positively affect my future writing."

John B., Team Manager, Fortune 200 technology company

Creating globally competitive writing quickly, at low cost, with high returns
Today's rapid-fire communication requires everyone to be a great writer, but business leaders everywhere are saying that their employees can't write. The costs are mounting in lost opportunities, alienated customers, wasted time, and errors that multiply out of control with one click.

During this online overview, Better Communications® will demonstrate how to improve writing quickly with measurable bottom-line results across any global enterprise.

Wednesday, February 8th, 2012
11-12 noon PT/2-3 p.m. ET

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How Writing Reflects Your Brand

Harvard Business Publishing asked Deborah Dumaine to describe an 'aha!' moment during her development of Reader-Centered Business Writing.