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Thought leadership

We are busy creating a library of writing learning moments that contain actionable ideas. Each link below contains a video with unique messages and real world experiences from users of Reader-Centered Writing. You will find videos from Harvard Business Publishing and Selling Power TV. All have something you can try today!

1. Selling Power TV: 5 Secrets for Great Sales Writing

2. Selling Power TV: How a PowerPoint Made a $5M Sale

3. Selling Power TV: Enhancing Your Personal Brand Through Writing

4. Harvard Business Publishing: Communicating by E-mail with Top-tier Customers

5. Harvard Business Publishing: How Writing Reflects Your Brand

6. Harvard Business Publishing: Writing as a Leadership Tool

Latest Blog Posts

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  • Why not legislate clear writing at your company?
  • Five Easy New Year’s Resolutions to Boost Sales in 2013
  • Reader-Centered Writing: a software upgrade for your brain
  • Anatomy of a great apology e-mail from GoDaddy.com
  • CEO’s recent HBR article kindles fiery grammar debate
  • Reader-centered writing: Rewiring your approach to business writing
  • There’s no debate about it: middle school debate teams are an effective model for strategic business writing
  • The second most important skill in engineering is… writing?
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